The studio
For the person who teaches
Build a course of lessons in the order you teach them, publish them when they are ready, enrol learners by email, and read every practice answer with its score.
Sales coaching, from Snow AI
Hear the objection. Practise the answer.
Build a sales course of videos, reading, live sessions and practice. Your learners answer objections and get every answer scored, then role-play against a client you describe. When one conversation is coming up, Pitch helps with that too.
The clients, products and conversations on this page are invented.
5. “It’s too expensive”
Practice · General selling
Answer an objection
Practise with an invented client. Your answer is saved for your teacher.
It’s too expensive. We already pay for a spreadsheet that does this.
What you would say
Fair enough. When a key goes missing today, what does it take to sort out?
Review my answer
Your review appears here.
82/ 100
What worked
- You agreed before you answered.
- You asked about their cost, not your price.
Next time
- Let them put a number on the afternoon.
Saved for your teacher · 82 / 100
Role-playThe client: an office manager (sceptical)
ClientHonestly, we have a spreadsheet for the keys already.
YouKeep it. What happens when a key goes missing?
What you saySay it
Stays in this tab. Not saved.
Built into the family
Snow AI Askevery answerWebinarlive lessonsFormsquizzesModeltalking pointsCall transcriptsreviewedCollections rulesFDCPA · Reg FHealth insurance rulesno promisesOne Snow AI sign-in
Who it’s for
One place to teach selling, and to practise it.
Learn
For the people learning
Work through the lessons in order and mark each one done. Answer objections and have every answer reviewed, then role-play against the client your teacher describes.
One conversation
For the call that is coming up
Three ways to answer an objection, a review of a call transcript, a client to practise on, or a Model scenario turned into plain talking points.
5kinds of lesson: video, text, live, quiz and practice
3ways to answer every objection, with what to avoid
100points: every practice answer is scored out of 100
10objections a practice lesson can hold
2sets of rules, collections and health insurance, checked twice
What Pitch does
Courses and practice, then help with the real call.
The studio
Build a course in the order you teach it.
A course is a list of lessons. Add them, move them up and down, and publish each one when it is ready. A draft stays out of your learners’ sight.
- Five kinds of lesson: a recorded video, a text, a live session on Webinar, a quiz on Forms, or practice
- Enrol learners by the email they sign in with, and remove them the same way
- The latest practice answers, with their scores, on the course page
Handling price objections
Rules: General selling · 6 lessons · 2 learners
LessonsIn the order learners see them
1. Why price comes upVideo↑↓Edit
2. Ask before you answerText↑↓Edit
3. Live: price on the callLive session↑↓Edit
4. Check yourselfQuiz↑↓Edit
5. “It’s too expensive”Practice↑↓Edit
6. Role-play: the officeDraft↑↓Edit
Learners
alex@example.comRemove
sam@example.comRemove
name@example.comEnrol
Practice answers
alex@example.com · lesson 582
sam@example.com · lesson 564
sam@example.com · lesson 571
Practice
Every answer reviewed, and scored.
A learner picks one of the lesson’s objections and types what they would say. Pitch reviews it the way a coach would, and the answer and its score are saved for the teacher.
- A score out of 100, what worked, what to say instead, and what to do next time
- Three ways a coach might answer the same objection, and what to avoid
- The learner’s last scores on each practice lesson
The client is always invented, and the page says so beside the box: an answer is saved for the teacher, so nobody types a real client’s details.
Send me something by email and I’ll look at it.
What you would say
Sure, I’ll send our brochure over today and follow up next week.
64/ 100
What worked
- Polite, and you kept the door open.
- You set a time to follow up.
Next time
- Ask what they would look for before you send anything.
What to say instead
Send me something by email
Happy to. So I send the right thing, what would you want it to show you?
Three ways a coach might answer it
Find the real question
What made you want to see it in writing?
Role-play
A client to practise on, who pushes back.
The teacher describes the client: their role and their mood. The client opens the conversation, raises the lesson’s objections, and after each turn the learner gets one coaching tip.
- The client the teacher wrote, not a generic script
- A coaching tip after every turn, and “Start again” whenever
- Kept only in the learner’s browser tab and sent turn by turn. Pitch stores none of it
Role-playThe client: an office manager at a small agency (sceptical)
This conversation stays in this browser tab and is not saved. Keep it invented.
ClientI’ve got ten minutes. What is this about?
YouKeys and lockboxes. Can I ask how you track them today?
ClientA spreadsheet. It works. And we don’t have budget for another app.
YouThat’s fair. If the spreadsheet stayed, would one less afternoon a month chasing keys be worth a look?
ClientMaybe. Depends what it costs.
Tip: They raised price. Before you answer it, ask what a missing key costs them now.
What you saySay itStart again
Rules
Collections and health insurance, kept to the rules.
A course can carry rules, and its practice and role-play keep to them. Pitch states the rules when it asks, then checks every line that comes back. A line that breaks them is never shown.
- Collections, within the FDCPA and Regulation F: no threats, no deadlines that are not real, no other amount, no one but the consumer, the disclosure kept, the right to dispute intact
- Health insurance: never a promise of coverage, approval or eligibility, and never a price that is not on the quote
- For collections, a reviewed call without the disclosure gets “give the disclosure early in the call” first
Pitch is coaching. It is not legal advice.
New course
Rules
General selling
Collections (FDCPA and Regulation F) ✓
Health insurance (no promises, no prices)
Avoidends every collections answer
AvoidAnything the FDCPA forbids: threats of arrest, a lawsuit or garnishment; deadlines that are not real; any other amount; talking to anyone but the consumer about the debt; leaving out the disclosure; suggesting the debt cannot be disputed.
Checked twiceevery answer, every time
1. The promptstates the rules
2. Askwrites the answer
3. The checkreads every line
4. The learnersees only clean lines
One conversation
Help with the call in front of you.
Pitch is also a capability the family’s other apps call when one conversation needs help: answering an objection, reviewing a call, practising with a client, or putting a Model scenario into plain words.
- A call transcript reviewed: a score, what went well, the objections missed with a better line, and next steps
- A Model comparison turned into a headline, talking points and questions to ask. Every figure is Model’s, quoted exactly; Pitch never works one out
- Nothing sent is stored or logged
{ "action": "explain", "comparison": { …Model’s answer… } }
Talking pointsfrom Model’s worked example, invented
A traditional IRA contribution of $2,854 brings household income to 400% of the poverty line, and back to a credit.
Talking points
- Today household income is 418% of the poverty line, so the premium tax credit is $0.
- With a traditional IRA contribution of $2,854, it is 400%, and the credit is $2,165.
- With an HSA contribution of $4,000, it is 392%, the credit is $2,279, and this case keeps the most.
Questions to ask
- Would you rather put money in an IRA or an HSA this year?
- Is your plan one an HSA can go with?
Try it
Answer it, play it, get it reviewed.
Three things a learner does in Pitch. These answers were written once and saved, so nothing here is generated while you watch.
Choose an objection
Three ways to answerGeneral selling
Ask what it costs nowIt moves the comparison from the price of the app to the cost of the problem, in their own words.
That makes sense. When a key goes missing today, what does it take to sort out? Most offices tell me it is an afternoon and a locksmith.
Keep what worksIt lowers the risk of change: they are not giving anything up to try it.
Keep the spreadsheet for the records you like. Keyring only takes over the check-in and check-out, so nobody has to remember to update a row.
Make it smallA small, reversible first step is easier to say yes to than a whole-office decision.
Would it help to try it on one building for a month? If it does not save time there, you have lost nothing.
Avoid
- Arguing that the spreadsheet is bad: it is theirs, and it works for them.
- Dropping the price before you know what the problem costs them.
Pitch’s own worked example, for Keyring, an invented app for tracking keys and lockboxes.
Role-play · The client: an office manager at a small agency (sceptical)
ClientI’ve got ten minutes. What is this about?
What you say
In Pitch you type your own line. Here, pick one.
Answer an objection
Practise with an invented client. Do not type a real client’s name or details: your answer is saved for your teacher.
We’re happy with who we use now.
Your review appears here.
Invented: the products, clients and conversations are nobody’s.
What’s included
Two ways to have Pitch. Everything in both.
On its own, or inside the Snow AI account you already have. Nothing in Pitch is held back for a higher tier.
Pitch on its own
For a team that only needs sales coaching. Its own page, its own plan, the Snow AI sign-in.
Pricing is being setNo figure until it’s final
- Courses with all five kinds of lesson, and learners by email
- Practice answers reviewed and scored, and role-play
- Collections and health insurance rules
Pitch inside your Snow AI account
Add it to the account you use for other Snow AI apps. Anything your account already has is not charged again.
Pricing is being setNo figure until it’s final
- Everything in Pitch on its own
- Ask shared with every app on the account, its use pooled
- Lessons that open your own Webinar talks and Forms quizzes
What having it in the family saves. Pitch on its own includes the AI it coaches with. Inside a Snow AI account, Ask, the sign-in, Webinar and Forms are ones the account may already have, and none of them is paid for a second time. The figures will be set out here, side by side, once pricing is final.
What’s included where
| Capability | Pitch on its own | Inside your Snow AI account |
|---|---|---|
| Courses: video, text, live, quiz and practice lessons | Included | Included |
| Learners by email, progress, lessons in order | Included | Included |
| Practice answers reviewed, scored and saved for the teacher | Included | Included |
| Role-play against the client the teacher describes | Included | Included |
| Collections and health insurance rules | Included | Included |
| Ask, the family’s AI | For Pitch’s coaching | The same Ask every app on the account uses, its use pooled |
| Live sessions | A lesson links to a Webinar talk | Included when the account has Webinar |
| Quizzes | A lesson links to a Forms quiz | Included when the account has Forms |
| Help with one conversation: objections, call reviews, talking points | Through Pitch | Inside the Snow AI apps the account has |
| Snow AI sign-in | Opens Pitch | One login for every app on the account |
| Where Pitch stops | Numbers: Model works them outMarketing to many: that is StoryHosting the live talk: WebinarHolding the quiz: Forms | |
A Snow AI customer never pays for the same thing twice. If your account already has a capability through another Snow AI product, Pitch uses it and doesn’t charge for it again.
Part of Snow AI
Pitch does the words. The family does the rest.
Pitch is one app in the Snow AI family, on the same sign-in. It links to the apps that host, hold and count, and does not copy them.
Ask writes every answer
Pitch never calls an AI provider itself. Every review, role-play line and answer goes through the family’s Ask, which is told the words are protected and keeps no copy.
See the appsModel does the numbers
Model lays a person’s scenarios side by side, with figures from Snow AI Tax. Pitch turns its comparison into talking points and quotes every figure as Model wrote it.
About ModelWebinar and Forms hold the rest
A live lesson is a Webinar talk and a quiz is on Forms. Pitch links to them from the course, in order, beside everything else.
About WebinarQuestions
Before you start.
Anything else, write to support@snowai.app and a person will answer.
Does Pitch use AI?
Yes, through the family’s Ask, never an AI provider directly. Every prompt states what is wanted and the rules, and every answer is checked before anyone sees it. The examples on this page were written once and saved: this page never calls Ask.
What is kept, and what isn’t?
Courses, lessons, who is enrolled, progress, and practice answers with their scores are kept, so the teacher can see them. A role-play stays in the learner’s browser tab and is never stored. When another Snow AI app asks Pitch for help with a conversation, nothing sent is stored or logged.
Who can see a course?
The person who made it can change it, published or not. An enrolled learner can read it once it is published, and only its published lessons. To anyone else, it does not exist.
What can a lesson be?
A recorded video, a text, a live session (a talk on Snow AI Webinar), a quiz (on Snow AI Forms), or practice: one to ten objections to answer, and the client to role-play against.
Can Pitch coach collections calls?
Yes, within the FDCPA and Regulation F. A course with the collections rules never coaches a threat, a deadline that is not real, an amount nobody gave, or talking to anyone but the consumer, and it keeps the disclosure and the right to dispute. Pitch is coaching, not legal advice.
Does Pitch work out prices or tax figures?
No. Model does the numbers; Pitch does the words. When Pitch explains a Model comparison it quotes Model’s figures exactly, and a line with any figure Model did not give is not used.
How much does it cost?
Pricing is being set, and no figure is shown until it is final. Inside a Snow AI account, anything the account already has is not charged again.
How do learners join?
The teacher enrols each learner by the email they sign in with. Learners sign in with the Snow AI sign-in and find the course under My courses.
Practise the hard part first.
Build the course once. Your team practises the answers before the client asks the question.